Yodanka Pavlivska

Yodanka Pavlivska

Mineral water labels

Task.
To design labels.

Yodanka Pavlivska — iodized mineral water. It is poured at Pavlivka plant since 1996. Since then, the label has never been changed.

We were asked to design new labels.

First we made labels for glass bottles. Picked the best colors for a green bottle: white for still water and green for sparkling one. We kept an «iodized» stripe on both. It shows that water contains iodine.

Designing labels for a plastic bottle, we had to take into consideration its shape and materials. Also, there was one more label to be done: added a label for water with low level of carbonate.

At close distance new Yodanka looks like this:

Art-director: Andrii Shumchuk
Designers: Anton Shmelev, Kate Jacuszek
Project managers: Nastia Shevchuk, Anneta Kononets

August 4, 2017